How to Increase Ancillary Revenue
Ancillary revenue refers to revenue that companies earn from sales of products or services that do not represent part of their main activity. Airlines provide a good example of the value of ancillary revenue. By offering passengers in-flight services such as food, drinks, videos or Internet connection, the top-performing airlines earned ancillary revenue that represents almost 20 percent of their total income, according to a report by airline technology provider, Amadeus.